hype
Other forms: hyped; hyping; hypes
As a noun, hype means extravagant claims about a person or product. All the hype about a miraculous new kind of mop might influence you to buy one, but after trying it out you'll realize it's just a mop.
Experts speculate that the word hype may be a back formation of hyperbole, or it may come from hyper — old-fashioned slang for a person who swindled someone. As a verb, to hype something is to blatantly promote it. If you hype your favorite restaurant enough, your friends will finally try it. If they all hate it, though, they might never listen to you again!
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blatant or sensational promotion
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publicize in an exaggerated and often misleading manner
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Vocabulary lists containing hype
This award-winning book explores the true story of two teens whose lives were forever changed after a violent encounter on a city bus.
High school cheerleaders Eleanor and Chanel face a tumultuous senior year after their decision to kneel during the national anthem at the first football game of the season.
When Wahoo Cray's father takes a job on a reality television show called Expedition Survival!, Wahoo finds himself caught up in a series of wild adventures.