hoopla

Other forms: hooplas

When people get too excited about something, you can describe it as hoopla. Your family may want to make a lot of hoopla on your birthday, while you'd prefer a quiet dinner at home.

Hoopla is when someone goes overboard getting excited about something. A company may raise a lot of hoopla about a new product that's actually kind of boring, and a teacher's hoopla about the class Halloween party might seem silly if she teaches twelfth grade physics rather than kindergarten. The word hoopla has been around since at least the 1800's, although it was originally spelled houp-la, and it was first used as an exclamation similar to oopsie daisy.

Definitions of hoopla

1. noun

   blatant or sensational promotion
   synonyms: ballyhoo, hype, plug

   type of:

   packaging, promotion, promotional material, publicity

   a message issued in behalf of some product or cause or idea or person or institution