Last year for Thanksgiving, I did something gastronomically delicious but linguistically impossible: I dry-brined my turkey. The very word brine implies water. Tons of seafaring stories reference the briny deep as a euphemism for the salty sea. So what could a dry-brine possibly be?
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The old adage about American and England being "two nations divided by a common language" — wrongly attributed to George Bernard Shaw, who never said or wrote it — may still hold true in some quarters. But in the language of U.S. commerce, it's fast losing its relevance. Terms that once seemed quaintly Olde English to Americans — from "bespoke" to "stockist" — are fast becoming the new normal.
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